Values: They Shape Life As They Shape Brands

What are your values? Have you thought about them recently?

Ok, let me back up a little.

Do you have a brand you really like? Something that appeals to your sense of taste, ethics, values, beliefs?

Brands don’t just get built. The people behind the brand pour their beliefs into the ethos of the brand. To make this simpler, German engineering, Swiss precision, and Italian design are brand values.

Embodied by products made these countries.

So what does this have to do with health?

Much like the appeal of a brand lies in its ability to embody the values and remain true to the values, your life will reflect your values.

So what are your values?

If you are not clear, this might be a great time to think about them. If you have not thought about them, remember, they shape your life anyway.

Values are always embedded in your action, with or without your awareness.

Being aware allows you to be more thoughtful and deliberate about how they shape your actions.

So, for example, are you thoughtful and deliberate or do you go with the flow? Are you precise and exact or are approximates fine for you.

Remember, these values will shape your choices for health, wellness, longevity. They will shape how emotional or stressed you are.

All of this will shape whether you sleep well or not, whether you are the stressed type or the calm and collected.

So it is best that you think about the values that drive you.

If this is not something you have done before, it may not be that obvious. Values are embedded in our sub conscious and many of us are unaware.

So understanding your values will have to be something you do thoughtfully and over time. Once you become clear, ask yourself if these values shape life the way you desire?

If not, change them. Yes, values can be changed with intent.

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